iPhone Mania -- Boom or Bust?
by mobileman (06/15/2007 - 14:52)
First, some simple questions -- What is the iPhone? Who will buy it? And why?
At $500 for the low-end model, this is an expensive luxury item. It will have little impact on Blackberry, Treo or BlackJack sales for one reason: Those devices are bought with "OPM" -- other people's money. I find it hard to imagine corporate IT departments authorizing Iphone purchase in lieu of the Blackberry.
So, until the price point gets to sub $200, this will be a museum piece in AT&T stores. That outcome is also great for AT&T. People will come to their stores to see the new cool device, and buy something else!
More on the iPhone in my next post. Enjoy the weekend!
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